Landline to mobile fees to be drastically reduced
 23rd March, 2012 |
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Last year, Ofcom ruled mobile operators will have to reduce the amount consumers pay when calling a mobile from a UK landline. A fall in 80% over the next few years has been proposed by the regulator, although the UK’s Competition Commission is proposing these changes come a lot sooner.
The cost to call a mobile from a landline is regarded as excessively high by some due to mobile termination rates (MTRs), where mobile operators charge rivals for handling calls on their networks. Landline to mobile rates continue to remain high as the likes of BT are still considered rivals by the mobile operators.
Ofcom has already reduced the MTR by almost half (from an average of 4.2p to 2.7p) and want to see it reduced further to just 0.7p. However, the mobile operators are opposing this change, claiming they are too aggressive, so a delay is expected.
Once these changes come into effect, we will reduce our divert to mobile charges, passing this cost saving directly to our customers. In fact, we foresee the day divert to mobile will be included in our free minutes!
Our divert to mobile rate is still competitive (just 10p per minute – billed by the second, unlike BT who charge up to 21p per minute at peak times). So watch this space – we’ll let you know as soon as the cost to call a mobile from a landline is reduced.
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