Our Board

The Board is responsible for strategic direction and growth of the business, operations & systems that focus on customer needs and positive leadership to empower our talented team of people. We believe in getting the basics right, including financial and people performance, control systems and risk management.

Neil Sherring

CEO & Marketing Director

I'm in charge of product creation, brand management and customer services. What makes it work is our collaborative relationship. It sets the tone for the rest of the company. Our company is built around being flexible, focusing on the customer and being better than the competition. My background is marketing with particular emphasis on the greatest marketing tool in 50 years - the internet. I spend my time between Bournemouth and The Cotswolds. I enjoy a battle on the tennis court, driving fast cars and travelling the world.

David Bennett

Commercial Director

My main thrust is making sure that we're growing the business and strengthening the brand, and building the leadership team to make sure that this happens in all areas of our business. I have recruited and built a highly successful team providing numbers and inbound services to business customers. Previously I spent 15 years in the City with investment houses advising both private clients and institutional investors. My real love is diving, preferably in the warm waters of Egypt or the Caribbean. I am a season ticket holder at a well-known north London club and enjoy taking my son there on match days.

Neil Burrows

Sales Director

I'm responsible for our corporate business and running our 2 offices in Poole and Farnham. We have a fantastic range of products and services, which gives my team confidence when talking to customers of any size. I'm a people person and love seeing my team develop. I have been involved in sales for 18 years, the last 8 of which was spent in the city with investment houses advising private clients and managing dealing floors. I regularly travel to France with my wife and 3 children to sample the culture and culinary delights! When time allows I like a leisurely 18 holes at my local club in Surrey.